adopt a keg

July 07, 2022

The campaign allowed beer lovers to fill a virtual keg by simply purchasing selected Carlsberg beers at participating outlets uploading their receipts. By scanning labels of.

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This professional campaign titled Adopt a keg was published in Denmark in April 2020.

. The premise is simple. This Digital medium campaign is related. Buying a keg at a special price to finance our beers and future project you save a 20 or 30 lt KEG that will have your name near the beer name.

Once filled they could take their virtual keg to a bar and. Carlsberg launches an Adopt A Keg initiative to help support its on-trade channels and reward consumers at the same time. Adopt a Keg and Help Malaysias Bars Come Back StrongerHeres how About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy Safety How.

June 18 2020. Carlsberg saw this as a great opportunity and worked with all the owners to create the very FIRST and UNIQUE program Adopt A KegCarlsberg that would drive Malaysians back to pubs and. Here people could fill up and exchange a digital keg for real beer in a real bar as soon as doors opened again.

It was created for the brand. Buy Carlsberg Danish Pilsner or Carlsberg Smooth Draught cans or bottles from convenience stores online retailers. Carlsberg by ad agency.

The answer was Adopt a Keg. A film launched the campaign supported by a social. Heres how it worked.

Adopt a Keg Activation Ideas Case Study Victoria 18 shopper innovation retail packaging product design strategy planning brand utility purpose ogilvy mexico victoria av. All to the betterment of the bars the people and the brand. Introducing Adopt a Keg a way to fill your very own keg with the beer youre drinking at home and help bars come back stronger.

In support of Denmarks local bars Danish multinational brewer Carlsberg partnered up with Grey Europe to launch the Adopt a Keg campaign which lets people fill up an adopted. Other Important Adoption Information. Carlsberg launches initiative to support local bars To support local bars in its homeland Carlsberg allows its customers to adopt a keg.

About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy Safety How YouTube works Test new features Press Copyright Contact us Creators. You can pick it up at our. Drinkers are being asked to adopt a keg which they can fill up virtually from home now and exchange for real beer in a real bar as soon as they are able to.

Keg 150 Tap 50 will be held on your credit card until equipment is returned. An e-commerce platform was created allowing people from home to scan a bottle of Carlsberg and fill up their very own virtual keg. The Adopt a Keg campaign acts as both an off-trade and on-trade sales promotion by requiring purchase at retail outlets while also encouraging a return visit to bars and.

By adopting a keg people can drink like there is a tomorrow. Here people could fill up and exchange a. Thats where Adopt A Keg was born.

By enjoying a beer at home the new Adopt a Keg initiative allows people to help jumpstart the. Carlsberg asks Danes to Adopt a Keg and help Denmarks Bars come back stronger. With Adopt a Keg we helped Carlsberg create a campaign that supported all the local Carlsberg bars in Copenhagen during the first lockdown of the Covid-19 pandemic.

With Adopt a Keg weve enabled people to support their favourite bars simply by enjoying a beer at home. Over 2000 kegs have been created and people can fill their virtual keg with four scanned beers adding up to one beer a dayat which point they will earn two post-lockdown pints to share. With Adopt a Keg weve enabled people to support their favourite bars simply by enjoying a beer at home.

ADOPT A KEG a pony. The answer was Adopt a Keg. A refund will be processed 5-7 days afterwards.

It seems that were. Scanning a bottle or can of. Register at the Adopt A Keg microsite.

By adopting a keg people can drink like there is a tomorrow.

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